SAM SMITH

Doritos Rae Sremmurd

Doritos & Rae Sremmurd – OVer here

Stopp and GS&P partnered with chart-topping American hip-hop duo Rae Sremmurd to release their new single “Over Here” with an interactive music video like no other.

The more phones you link together, the more you see, and the bigger, cooler and bolder the music video becomes. All you have to do is visit overhere.tv on your mobile and invite your friends to join you.

It’s a DIY music video.


CASE STUDY


DESIGN STILL



CREDITS

Agency: Goodby Silverstein

Creative Director (Digital): Sam Smith & Mary Fagot

Production Company: Triggr & Bloom

Music: Rae Sremmurd